Starbucks Corporation is the declared enemy of all our traditional places of relaxation and our gas

Starbucks Coffee activant Company was founded in 1971. This is called a business specializing in coffee beans. Following activant its acquisition by Howard Schultz in 1987, it officially became the Starbucks Corporation, although it continues to provide under its original name. Beginning of Seattle, Washington, Starbucks has continued to expand and became the largest multinational chain of coffee shops. The "Corporation" opened and acquired stores across many countries, including France. Although hypocritically named "partners", activant Starbucks employees do not enjoy little enviable working conditions. activant In the United States, unions are not represented within the company, and an investigative journalist Günter Wallraff name denounced working conditions at Starbucks Germany in the sixth chapter of his book, Among the losers best of all worlds. In addition to coffee (ground or beans), Starbucks also sell drinks, tea and pastries, as well as utensils and coffee machines. Caffeine and sugar quantity "American", then. The original Starbucks logo is a crown and surrounded by the name of the channel siren, but in January 2011, Starbucks announced that it will launch a new logo (the siren, but without apparent name), and from the spring of the same year). This logo change seems to have upset some of the customers, which speaks volumes activant about the lack of rooting identity of this: how do we get to hang and / or to identify with a business logo? By contrast, too feminine activant mermaid displeased, as we shall see, in some Muslim countries, while the non-ethyl character Starbucks should activant logically like him, the faithful Koran. Trying to walk on the flat strips of McDonalds activant in the field of fast food, Starbucks also offers sandwiches, while trying, in its original sector to compete with the giant Nespresso still outperforms.
And it is in this titanic struggle of the global food industry, three terms associated inevitably evoke the unspeakable Tricatel of "Wing or Thigh" - what made the consumer victim too often consent of the overall junk food. Willing, yes, for the love of ease that makes it so cowardly that we come to fear the restoration of the area, the populated bar regulars, village terrace, eventually to prefer impersonal but reassuring Starbucks or McDonalds , some even see this as an justification for their disinterest in their preconceived fear, not to say contempt, regarding the places they visit. To conclude, let us turn to a character in the romantic activant comedy "You've Got Mail", the leader of a bookstore chain whose role is played by Tom Hanks: "The sole purpose of places like Starbucks is allow indecisive people taking six decisions of a sudden just to buy a coffee. activant Short, tall, decaf, light, activant black, with cream, no cream, etc.. Those who do so have no idea what they are, can, for only U.S. $ 2.95 to offer not only a cup of coffee but an absolute definition of self: great! decaf! capuccino! "The Starbucks Corporation is well, we have included a fundamentally anti-identity war machine.
Starbucks Corporation is the declared enemy of all our traditional places of relaxation and our gastronomic traditions rooted. Its goal is to replace them, to supplant the European environment in our French and Viennese cafes, Irish and British pubs, German breweries and pubs Brussels. Howard Schultz, who acquired Starbucks Coffee Company in 1987, this is simple: these places do not exist. And they exist so little in his mind that he says they have yet to be created! In his biography, so he called activant for the creation of a "third place" ("a third place"), between activant home and the workplace. You read. This, we know, has always existed in Europe, especially in France. We do not call "corporation" or "company", but coffee, bistro, boozer, tavern, "tobacco", where absurdly, it is now forbidden to smoke -, pub, tavern, pub, restaurant, cellar wine weinstube, activant bierstube, pub, pizzeria, trattoria, etc.. But he must have traveled around the world to understand that this tradition of "local bar" and "small neighborhood restaurant" is all European and it has spread globally in countries which were influenced by colonial Europe and yet so often very limited. In most countries of the world, it is true, the "third place" Howard Schultz e